Website & Marketing
Privacy Notice
This Notice explains how Cableteque Corp. ("Cableteque", "we", "us") collects and uses personal information when you visit our public websites, request a demo or resource, book a meeting, attend an event, or receive our business communications.
Your choices matter. Requesting a demo or meeting does not by itself sign you up for promotional email. You can withdraw marketing consent, object to direct marketing, or change optional cookie choices as explained below.
1. Who is responsible and what this Notice covers
Cableteque Corp. is the controller of the website, event, prospect and marketing information described here. Our address is 5405 Production Dr., Huntington Beach, CA 92649, USA.
Privacy questions and requests: support@cableteque.com (please mark your message "Privacy").
This Notice applies to public pages on cableteque.com and related resource, campaign and meeting-booking pages that link to it. Our websites and marketing are intended for business audiences, not children.
Personal information handled within our software, including customer account and workload data, is addressed in the separate Application Privacy Notice and applicable customer agreements. This Notice does not change those agreements or expand permitted uses of customer engineering or commercial data.
2. Information we collect and its sources
Information you provide: Name, business email, company, role and any phone number or other details you choose to give; inquiries, requested resources, meeting details, relevant business correspondence and event conversations; and your communication preferences and consent records.
Website and communication information: IP address, browser and device information, pages visited, referrals, interactions and technical diagnostics. Optional analytics, session recording, advertising and email engagement information are collected as described in Sections 4 and 5.
Information from others: Relevant business-contact details may come from your colleagues, referrals, event organizers, business partners or publicly available professional sources. We use them only for permitted purposes and provide the applicable privacy information. You can ask us for the source of information we hold about you.
Forms identify required fields. You do not have to provide optional information, but without the details needed to handle a request, we may be unable to respond or arrange the requested service. Please do not submit sensitive personal information or controlled technical documents through public marketing forms.
3. Why we use information and our legal bases
Where the GDPR or UK GDPR applies, we rely on the following bases. A legitimate interest is used only where it is not overridden by your interests or rights.
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Purpose |
Legal basis |
|---|---|
|
Respond to inquiries; provide requested demos, resources and meetings; manage relevant B2B relationships. |
Our legitimate interests in responding to business inquiries and developing business relationships. Where you personally are a contracting party, necessary steps you request before entering a contract or performance of that contract. |
|
Send promotional email about Cableteque products, resources and events. |
Consent. Where a specific exception under applicable marketing law permits it, our legitimate interests in keeping relevant business contacts informed. |
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Understand website use, diagnose usability issues and improve pages through optional analytics or session recordings. |
Consent for non-essential tracking where required, including for EU/EEA and UK visitors. |
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Measure advertising, build relevant advertising audiences and identify visiting organizations or business contacts. |
Consent for non-essential advertising and identification technologies where required, including for EU/EEA and UK visitors. |
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Protect websites; prevent abuse; manage consent, objections and rights requests; meet legal obligations and handle claims. |
Our legitimate interests in security, respecting preferences and establishing or defending claims; compliance with applicable legal obligations where required. |
A business card, badge scan, meeting request or inclusion on an event list does not, by itself, give us permission to send promotional email where consent is required. Responding to information you specifically requested is separate from enrolling you in ongoing marketing.
4. Marketing email and your choices
Our default for EU/EEA and UK promotional email is opt-in. Certain forms use a confirmation email to verify your request before adding you to the relevant marketing subscription. Any legally permitted exception is applied only where its conditions are met.
You can unsubscribe using the link in a marketing email or contact us at support@cableteque.com. We stop direct marketing following an objection or withdrawal without undue delay. This does not prevent necessary responses to your requests or non-promotional service, contractual or security communications.
Our email systems record delivery and, where permitted by law and your choices, opens or link clicks to understand engagement. Verifying a subscription confirmation is distinct from optional behavioral tracking. Consent to receive email is not treated as blanket permission for every form of tracking.
5. Cookies, analytics and advertising
Our public websites use cookies and similar technologies. For EU/EEA and UK visitors, non-essential analytics, session-recording, advertising and visitor-identification technologies require your prior consent. Necessary technologies support functions such as security, requested forms and saving privacy choices.
You can accept or reject optional categories in the cookie controls and reopen Cookie Settings in the website footer to change or withdraw your choice. Rejecting optional tracking does not prevent you from making a demo or meeting request. Browser settings also offer cookie controls, although blocking necessary cookies may affect site functions.
Analytics and website improvement. HubSpot and Google Analytics help us understand website use. Microsoft Clarity provides interaction metrics, heatmaps and session replay, which can show page content and actions such as clicks and scrolling. These tools help us identify errors and improve the website.
Advertising and visitor identification. LinkedIn advertising tools, including the Insight Tag, support advertising measurement and audiences. Where enabled, RB2B supports recognition of visiting organizations or business contacts. These functions can involve matching online activity or identifiers to information held by the provider.
The cookie information available with Cookie Settings identifies the technologies active on the relevant pages, their purposes, providers and lifetimes.
6. Who receives information
We use providers for website hosting, CRM, forms and marketing email (including HubSpot); email, calendar and scheduling (including Google Workspace); website analytics (including Google Analytics and Microsoft Clarity); and advertising or visitor identification as described above. Authorized marketing agencies and professional advisers may also receive information needed for their services.
Providers acting for us process information under appropriate contractual instructions and safeguards. Some advertising providers, including LinkedIn for relevant advertising services, also act as independent controllers under their own terms. Provider privacy notices describe their additional uses and choices; we remain responsible for our own collection and sharing.
Provider information: HubSpot | Google | Microsoft | LinkedIn | RB2B
We may disclose relevant information to authorities or advisers where lawfully required, to establish or defend legal rights, or in connection with a corporate transaction subject to appropriate safeguards. Sharing with an event or referral partner follows the information and choices provided for that activity; attending an event is not blanket permission to share your details for unrelated marketing.
7. International processing and transfers
Cableteque is based in the United States. Our website and marketing operations, including CRM records, involve processing in the United States and may involve other countries where authorized personnel and providers operate. These arrangements are separate from any agreed location restrictions for a customer software deployment.
Where European transfer rules apply, we use an applicable adequacy decision or appropriate safeguards, such as European Commission Standard Contractual Clauses and any required supplementary measures. Reliance on the EU-US Data Privacy Framework is limited to transfers covered by the relevant recipient's current certification. UK or Swiss transfers use the corresponding applicable arrangements. Contact us for the safeguards applicable to your information and a copy or explanation of them.
8. How long we keep information
We retain information for its actual purpose, not indefinitely simply because it is in our CRM. These are our normal retention periods; earlier deletion and the specific continuing needs described below may apply.
|
Information |
Normal period or decision point |
|---|---|
|
Initial inquiries and unengaged event leads |
12 months from collection, unless the record becomes a genuine qualified prospect or another continuing lawful need applies. |
|
Qualified prospects and sales opportunities |
24 months after the last meaningful interaction, such as a reply, meeting, quotation request or procurement review. |
|
Marketing subscriptions |
While permission and a relevant purpose remain valid. After 24 months without meaningful engagement, we review continued need and remove inactive contacts from active marketing unless continued lawful use is justified. |
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Meeting scheduling details |
12 months after the meeting or cancellation. Substantive opportunity correspondence follows the prospect schedule. |
|
Consent and preference evidence |
Minimal consent evidence is normally retained while relied upon and for 3 years afterward, subject to applicable claims and legal requirements. Minimal do-not-contact records are retained as needed to honor your choice and prevent re-import. |
|
Identifiable website analytics and session replay |
Normally no more than 14 months under our settings, with shorter periods for raw recordings where appropriate. Individual cookie lifetimes and provider retention information are explained through Cookie Settings and provider notices. |
We may retain relevant records longer where a documented tender, procurement process, agreed future follow-up, customer relationship, legal obligation or claim creates a continuing need. We limit the information kept and review that need at least annually. Sending you an automated email does not itself restart the prospect-retention period. A retention extension does not override your marketing objection or other legal rights.
When information is no longer needed, we delete it or irreversibly anonymize it. Limited backup copies expire through protected backup cycles and are not used for ordinary marketing. If you become a customer, records needed for the contractual relationship follow the relevant customer and business-record requirements rather than the prospect schedule.
9. Security
We apply technical and organizational safeguards appropriate to the information and risks, including access controls, confidentiality requirements, secure handling and supplier oversight. No website or transmission method is completely secure.
10. Your privacy rights and how to contact us
Depending on applicable law and the circumstances, you may ask to access, correct or delete your personal information, restrict its use, or receive and transfer a copy. Data portability applies where its legal conditions are met, including relevant consent-based or contractual automated processing.
Direct marketing: You may object at any time to use of your information for direct marketing, including related profiling. We will stop that use. You may also withdraw consent at any time without affecting the lawfulness of processing before withdrawal.
For processing based on legitimate interests, you may object on grounds relating to your situation. We will stop that processing unless the law permits us to continue, for example because of overriding compelling grounds or the need to handle legal claims.
Send requests or questions to support@cableteque.com with "Privacy" in the subject, or write to Cableteque Corp. at the address in Section 1. A specific request form is not required. We may ask for proportionate information to confirm identity or clarify your request.
Where GDPR applies, we respond without undue delay and normally within one month. If a permitted extension is necessary because of complexity or the number of requests, we explain the reason within that first month; the extension may be up to two further months. Requests are normally free of charge, subject to limited statutory exceptions.
You can complain to the relevant data protection authority. In the EU/EEA this may be the authority where you live or work or where you believe an infringement occurred. In the UK, you can contact the Information Commissioner's Office; in Switzerland, the Federal Data Protection and Information Commissioner. You do not have to contact Cableteque first.
Authority information: EU/EEA authorities | UK ICO | Swiss FDPIC
11. Business profiling and automated decisions
We may organize business inquiries by company, stated interests and lawfully collected interactions to prioritize relevant follow-up or measure campaigns. Advertising providers may match identifiers to their own audiences, as explained in Section 5 and their notices. You can use the marketing and cookie choices above to control the applicable activities.
We do not use the information covered by this Notice to make decisions based solely on automated processing that have legal or similarly significant effects on you.
12. Changes to this Notice
We update this Notice when our activities or legal requirements change and show the revised date above. Where required, we bring important changes to your attention and provide information before a new use begins. If a new activity needs consent, we obtain it; continued website use is not treated as consent to optional processing.
For personal information processed through Cableteque software, consult the separate Application Privacy Notice and applicable customer terms. This website Notice does not replace them.